What is Advertising Financial plan?

Date                :15-12-2010                                

Presenter      : MD.ZAHID HOSSAIN SIKDER                          

Lecture          : 29

Advertising financial plan is the total amount of money that a marketer deals for advertising for a specific time dated.

The advertising adoption is the total amount of money that a marketer allocates for advertising for a specific time period. Costing is a planning tool that spells out the marketing program in terms of money.

The advertising financial plan is the translation of an advertising plan into dollars and cents it is the price tag. The Advertising budget is primarily a outline of a projected advertising plan of action by an organization for a definite period of time.

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