Showing posts with label what is marketing in business. Show all posts
Showing posts with label what is marketing in business. Show all posts

08 May, 2013


Marketing is the development of design and fulfilling the start, rating, advancement, and sharing of concepts, imports, and facilities to craft talks that satisfy distinct and business goals.


Marketing comprises of specific besides logistic accomplishments that aid and further substantial altercation bond’s in a energetic location through the design, scattering, promotion and rating of goods, amenities and philosophies.

Marketing consists of individual and organizational activities that facilitate and expedite satisfying exchange relationships in a dynamic environment through the creation,distribution,promotion and pricing of goods,services and ideas.



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"Marketing is the process by which companies create value for customers and build strong customer relationships in order to capture value from customer in return."

                                                                                     < Philip Kotler & Gary Armstrong

"Marketing is the process of developing and exchanging ideas,goods and services that satisfy customer and organizational needs,using the principles of pricing,promotion and distribution."

                                                                                                         < Boove,Houston & Thill

"Marketing is the process of planning and executing the conception, pricing, promotion and distribution of ideas,goods and services to create exchanges that satisfy individual and organizational objectives."

                                                                                          < American Marketing Association.


Definition Analysis -

Marketing creates value for buyers.
Marketing provides profitable customer satisfaction.

Products or services are exchanged through marketing.

                            

Marketing is the process by which companies create value for customers and build strong customer relationships in order to capture value from customer in return.
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