Date
:13-12-2010
Presenter :
MD.ZAHID HOSSAIN SIKDER
Lecture : 27
An advertising campaign entails of all the responsibilities
involved in transforming a theme into a organized advertising platform to
accomplish of specific goal for a product or style.
An advertising campaign is the comprehensive corresponding
advertising plan or program which has been set up to realize some objectives or
purposes of the advertiser. Advertising campaign is an organized series of
advertising communication. An advertising campaign is a unit of product
information distributed to accomplish a set of communication objectives.
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