Date
:29-09-2010
Presenter :
MD.Monzurul Alam
Lecture : 11
Personal selling involves direct spoken communication between
sellers and potential customers. Private selling as the personal communication
of information to persuade somebody to buy something.
Personal selling is face to face communication with potential
buyers to inform them about and persuade them to buy an organizations product.
Personal selling involves informing customers and persuading them to purchase
product through personal communication in an exchange. Personal selling is any
form of personal presentation by the firm’s sales force for the purpose of
marking sales and building customers relationships.
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