Date : 20-07-2010
Presenter :
MD.ZAHID HOSSAIN SIKDER
Lecture : 3
A) Produce and firm advertising:
1. Product
advertising
2.
Organizational advertising
B) Spectators
advertising:
1. Consumer advertising
2.
Industrial advertising
3. Trade
advertising
4.
Professional advertising
C) Request
oriented advertising:
1. Primary
demand advertising
2. Selective
demand advertising
D) Topographical
advertising:
1. Local
advertising
2. Regional
advertising
3. National
advertising
4. International
advertising
E) Marketable
advertising:
1.
Commercial advertising
2.
Non-Commercial advertising
F)
Advertising based on effect:
1. Direct
advertising
2. Indirect
advertising
G)
Advertising based on broadcasting:
1. Radio and
TVs advertising
2.
Newspapers advertising
3. Magazine
advertising
4. Outdoor
advertising
5. Transports
advertising
6. Movie
advertising
7. Direct
mail advertising.
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